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TI's DaVinci™ Technology Now Features ObjectVideo OnBoard™ to Digitally Enable Smart Video Surveillance

Combination of Video-Optimized Hardware and Leading Video Software will Address Demand in Booming IP Video Surveillance Market

Apr 5, 2006

HOUSTON (April 5, 2006) -- Addressing the growing demand for greater intelligence in the surveillance market, Texas Instruments Incorporated (TI) (NYSE: TXN) today announced that ObjectVideo OnBoard, an award-winning, video-intelligence software suite, is now running on TI’s DaVinci™ technology. The combination of hardware and software will enable original equipment manufacturers (OEMs) to rapidly develop new products that perform robust intelligent video functions, such as analyzing video and generating alerts and other actionable information, on the basis of user-defined rules. With intelligent video and codecs running on high-performance digital media processors based on DaVinci technology, OEMs can save significant development time and cost in the creation of a variety of intelligent video applications. For more information, please see: http://focus.ti.com/dsp/docs/dspsplash.tsp?contentId=12648.

Industry analyst firm, iSuppli, projects a 100 percent growth rate for IP video surveillance cameras alone in 2006 with the worldwide market surpassing analog CCTV cameras by the end of 2009. IMS Research of the UK expects manufacturers of IT infrastructure to embed software for video analysis in their products to further improve the performance of video networks. By 2009, IMS forecasts that embedded applications will account for approximately 60 percent of the video analysis software market. The union of TI’s DaVinci technology and ObjectVideo OnBoard will fuel this growth.

“TI’s DaVinci technology is ideal for our software because it was designed to make the next generation of digital video end-equipment applications possible,” said Bruce Thompson, Vice President of Corporate Development for ObjectVideo. “By combining processors based on DaVinci’s technology with our analytic technology, OEMs can create new sales opportunities by delivering advanced intelligence capabilities for security and other applications.”

ObjectVideo technology allows users to specify objects of interest and determine if those objects, for example, cross a video tripwire, enter a specified area of interest or simply appear in the camera view. Rules are processed within the intelligent device for real-time comparison to the video analysis. Reference hardware designs and robust API frameworks enable plug-and-play with any device or existing environment. Additionally, network bandwidth is optimized through the selective output of video on alert only.

DaVinci technology makes breakthrough innovation possible in digital media devices for the hand, home and car. DaVinci technology is optimized for digital video systems and includes DSP-based SoCs, multimedia codecs, APIs and frameworks and development tools. These integrated components are the industry’s first complete offering of an open platform. OEMs can create unique, feature-rich devices optimized with specific applications in mind and get them to market quickly.

To learn more about technology offered from TI and ObjectVideo, please visit booth number 19079 at ISC West, held from April 5-7, 2006 at the Sands Expo and Convention Center in Las Vegas, Nevada.

DaVinci technology featuring ObjectVideo OnBoard is available now through TI distributors and the e-store.