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Texas Instruments and Avnet Electronics Marketing Present Live Analog eLab Webcast on Optimizing Low-Power System Designs

Mar 29, 2006

DALLAS (March 29, 2006) - Texas Instruments Incorporated (TI) (NYSE: TXN) and Avnet Electronics Marketing, a division of Avnet, Inc. (NYSE: AVT ) will present a live Analog eLab Webcast for designers entitled "Optimizing Power in Low-Power Wireless Systems" on Wednesday, April 12, 2006, at 11:00 a.m. CST (18:00 hrs CET). In the online discussion, TI analog expert Bill Klein, P.E. and eLab panelists, Karl Torvmark of TI and Sarah St. John of Avnet Electronics Marketing, will address power consumption considerations in analog designs. Engineers are invited to register for the one-hour session at www.ti.com/analogelab.
During the Webcast, panelists will discuss key power constraints designers must consider for most low-power wireless product designs. Some of the power consumption issues include system design, protocol design and the selection of power sources. The eLab engineers will also talk about trade-offs between component cost, component count and battery life and offer advice on creating successful designs.
During the lab segment, Klein and Torvmark will demonstrate a practical way to measure power consumption in a polling system. The engineers will take power measurements from a wireless mouse and describe how to estimate power consumption and accurately approximate battery life. They will correlate this to estimating consumption for complex systems that incorporate different power modes.

Analog eLab Engineers

Bill Klein, P.E. is the host for the TI Analog eLab Webcast. Klein is a senior applications engineer with the high performance linear division of TI. He joined TI through its acquisition of Burr-Brown in August 2000. Klein is the author of more than 50 magazine articles, application notes and conference papers. His experience as an analog circuit designer covers 30 years in fields ranging from mineral exploration to nuclear medical imaging.

Karl Torvmark is a product marketing engineer with TI's low-power wireless product line. He recently joined TI through its acquisition of Chipcon where he worked as a field applications engineers and project leader for CC1010DK, CC2400DK and SmartRF04 development kits. In addition to writing numerous application notes, he has authored several articles published in EDN, Embedded Systems Design and other electronics magazines. Torvmark received a MSEE from the Norwegian University of Science and Technology.

Sarah St. John is a senior analog and RF technology specialist with Avnet Electronics Marketing. During her 15 years with Avnet, St. John has held various application and marketing positions for analog and RF semiconductors and has gained experience in hardware, software and RF design. She has written application notes, Speedway Workshops, technical training classes and a power supply design guide. St. John earned a BSEE with a Digital Design minor from Northeastern University.

To view previous Analog eLab Webcasts, visit 


. In addition to eLabs, TI offers analog engineers a wide-ranging support infrastructure that includes training and seminars, design tools and utilities, technical documentation, evaluation modules, an online knowledge base, a product information hotline and a comprehensive offering of samples that ship within 24 hours of request. TI keeps the engineer in mind throughout the design process by providing tools, systems expertise and technical support to help customers get to market quickly. For more information on TI's complete analog design support see