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TI Promotes "We All Use Math Every Day" Education Program at Joint Mathematics Conference

20,000 Educators Join Texas Instruments to Engage Students with Innovative Math Program Based on the Hit CBS Television Show "NUMB3RS"

Jan 6, 2006

DALLAS and SAN ANTONIO, TX (January 6, 2006) - Texas Instruments (TI) is leading a math education initiative based on the hit series "NUMB3RS."  In partnership with CBS, and working in association with the National Council of Teachers of Mathematics (NCTM), TI has created an educational outreach program promoting the many uses of mathematics and supporting math teaching. 

The We All Use Math Every Day™ program will be highlighted at the Joint Mathematics Conference on January 12th in San Antonio, Texas.  Andrew Black, head researcher for “NUMB3RS,” will give a first-hand account of how the advanced math elements are incorporated into the show and attendees will also be treated to a “sneak preview” of an upcoming “NUMB3RS” episode.

More than 20,000 educators across the nation have opted into the We All Use Math Every Day program since its inception on September 23, 2005, which coincided with the first episode of the season.   The program includes TI and NCTM-developed math education activities for teachers and students based on the “NUMB3RS” TV show.  Math teachers in grades 9–12 receive high quality, engaging activities that have been developed by classroom teachers and leading mathematicians for students at grade-appropriate levels.  The activities are available free for download at cbs.com/numb3rs.

“NUMB3RS,” focuses on FBI agent Don Eppes (Rob Morrow) who recruits his mathematical genius brother Charlie (David Krumholtz) to help the Bureau solve a wide range of challenging crimes in Los Angeles. Inspired by actual cases, the series depicts how police work and mathematics provide unexpected revelations and answers to the most perplexing criminal questions. 

“TI is proud to lead this unique math program that is reviving student interest and excitement about math,” said Melendy Lovett, president, Educational & Productivity Solutions, Texas Instruments. “We have long worked with math and science educators, and view our ‘NUMB3RS’ program as another way to help classroom teachers show students the real world relevancy of math.”

"It is really gratifying to know that ‘NUMB3RS’ can serve a purpose beyond pure entertainment. We are glad that TI and NCTM see the educational value in our show and we and the cast of ‘NUMB3RS’ look forward to continuing to do whatever we can to spread the word that 'Math is cool!'" stated “Numb3rs” Executive Producers and co-Creators Cheryl Heuton and Nicolas Falacci.

Teachers can find program information and order a classroom start-up kit at cbs.com/numb3rs.

About Texas Instruments
Educational & Productivity Solutions, a business of Texas Instruments, is a market leader in education technology, providing a wide range of advanced classroom tools that enable students and teachers to interactively explore math and science. TI's learning tools and services are designed with leading educators to meet the evolving needs of the classroom. Connecting the classroom experience with real-world applications, TI's products include a broad line of handheld technology, computer software and data-collecting devices. Additionally, TI has worked closely with educators and administrators for more than 15 years to develop student-focused curricular and supplemental materials for the classroom, and supports the world's largest professional development organization focusing on the appropriate use of educational technology. More information is available at education.ti.com.

Texas Instruments Incorporated is the world leader in digital signal processing and analog technologies, the semiconductor engines of the Internet age. In addition to Semiconductor, the company's businesses also include Sensors & Controls, and Educational & Productivity Solutions. TI is headquartered in Dallas, Texas, and has manufacturing or sales operations in more than 25 countries. Texas Instruments is traded on the New York Stock Exchange under the symbol TXN.

About “NUMB3RS”
Ridley Scott, Tony Scott, Barry Schindel, David W. Zucker, Nicolas Falacci, and Cheryl Heuton are executive producers of NUMB3RS, which was created by Cheryl Heuton and Nicolas Falacci. NUMB3RS is produced by Scott Free in association with Paramount Network Television for CBS.

About the National Council of Teachers of Mathematics
The National Council of Teachers of Mathematics is a public voice of mathematics education, providing vision, leadership, and professional development to support teachers in ensuring mathematics learning of the highest quality for all students. With 100,000 members and 250 Affiliates, NCTM is the world’s largest organization dedicated to improving mathematics education in prekindergarten through grade 12. The Council’s Principles and Standards for School Mathematics includes guidelines for excellence in mathematics education and issues a call for all students to engage in more challenging mathematics. More information is available at nctm.org.