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Texas Instruments CEO Demonstrates TI's Support for Asia's Wireless Industry In Keynote at COMPUTEX Taipei 2003

Engibous Announces Taiwan Wireless Applications Center

Sep 22, 2003

TAIPEI (Sept. 22, 2003) - During a keynote at the e21 CEO Summit at COMPUTEX Taipei 2003, the Chief Executive Officer of Texas Instruments Incorporated (TXN:NYSE) (TI), Tom Engibous, demonstrated TI's commitment to working with Asian companies throughout the wireless industry to proliferate the development and adoption of converged voice and multimedia wireless devices and services.
"Helping shape the wireless industry has been an exciting adventure for TI for 15 years now. This adventure started with TI's work with customers to transform the market from analog to digital technology and more recently shipping more than one billion digital baseband processors, the brains of the cell phone today," Engibous told the crowd.
"It's given us the opportunity to collaborate with the most innovative companies on the planet. Many of those companies are based in Taiwan, and I'm proud of TI's long history with the high-tech industry here," he said.
To enhance wireless market development in Taiwan and the region, Engibous announced TI's plans to open a new wireless application center in Taipei later this year. TI opened its first wireless application center for members of the TI OMAPTM Developer Network in Dallas in 2002.
"The new applications center will be a place where handset makers can come and see all of TI's wireless technologies in action, including the OMAP platform as well as solutions for cellular, Wi-Fi® and Bluetooth," Engibous said. "OMAP processors are in 15 advanced handsets on store shelves today, and we expect to see the platform in 40 handset models on the market by year's end," Engibous said.
The OMAP platform provides manufacturers with silicon, software and support for advanced wireless communications. The platform includes processors that are the most integrated communications and applications solutions, delivering high performance and low power consumption.
Manufacturers also can use the applications center to gain firsthand experience with new wireless software programs on the market and under development. The center also will assist members of the TI OMAP Developer Network by supporting application development and providing exposure to key manufacturers in Taiwan.
TI's OMAP processors support software applications for converged voice and multimedia handsets including security, mobile commerce, location-based services, multimedia messaging, speech recognition, text-to-speech, video and imaging, and 3D multiplayer gaming. Engibous demonstrated several of these applications for the COMPUTEX audience.
In his remarks, Engibous also shared the company's vision of a wireless future with an increasingly personal and intelligent user experience.
"Our goal in wireless is to create a seamless experience where users can move easily throughout their day, interacting with different wireless networks -- such as Wi-Fi, cellular and Bluetooth -- on a single device as needed," Engibous told the crowd. "Ultimately, TI's objective is to provide the technology foundation and advanced functionality that customers can build on to bring value to end-users."

Texas Instruments - Making Wireless

TI is the leading manufacturer of wireless semiconductors, delivering the heart of today´s wireless technology and building solutions for tomorrow. TI provides a breadth of silicon and software and 15 years of wireless systems expertise that spans handsets and base stations for all communications standards, wireless LAN, Bluetooth and Ultra Wideband. From custom to turn-key solutions, including complete chipsets and reference designs, OMAP application processors, core digital signal processor and analog technologies built on advanced semiconductor processes, TI is making wireless personal, intelligent and seamless.