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National Semiconductor Kicks Off Worldwide Analog Seminar Series

Daylong Analog Seminars Presented by Bob Pease and other National Experts Set To Visit More than 60 Cities

Jul 4, 2003

July 24, 2003 - From Stockholm to Istanbul, London to Tokyo—and dozens of other cities—National Semiconductor Corporation (NYSE:NSM) will go on tour this fall to share its latest analog technology and design tools at more than 60 free live seminars. “The Art of Analog Design…That’s the Power of National” is the theme of the 2003-2004 worldwide Analog Seminar Series hosted by National Semiconductor.

Presented by the company’s expert analog technologists, the one-day intensive technical seminars will take place in various cities around the globe from September 8, 2003, through February 2004. While seminar content is aimed primarily at professional electrical engineers, it is also open to students, press, analysts, marketers or anyone seeking information and insights into designing with analog technologies.

Since 1984, National has conducted these highly practical technical seminars that contain a blend of analog design concepts, tutorial review of basic principles, and "hands-on" application examples. Event highlights this year include a technology presentation by National’s Electrical Engineering Hall-of-Fame member, Bob Pease, as well as a demonstration of National’s revolutionary online design tool, WEBENCH™ 4.0. Each session also will feature the latest information on power management, amplifiers, audio/video, data conversion and interface technologies.

“We’re delighted to have the opportunity to share National’s expertise in analog technologies with a global audience,” said Suneil Parulekar, senior vice president and general manager, Analog Products Group, National. “The seminars are led by National’s internationally recognized experts and offer participants the latest information and tools they can use to design-in high-performance products.”

The 2003-2004 tour is set to visit 31 cities in the United States and Canada, 20 to 25 cities in Europe, eight locations in the Asia-Pacific region, plus six stops in South America and Mexico. At each session, National’s gurus will discuss analog theory and applications, new topologies, design troubleshooting, as well as the latest high-performance analog products. Lunch will be provided and each attendee will receive a complimentary copy of the latest edition of National’s popular 300-page Linear Applications Handbook, written by the company’s top experts.

Pre-registration is required to guarantee that there are sufficient seats, lunches and handbooks at each seminar for all attendees. To find a listing of seminar dates and locations, and register to attend one of the no-cost sessions, please go to www.national.com/analogseminar. In the Americas, the 2003-2004 Analog Seminar Series is co-sponsored by National’s distribution partners, Arrow, (www.arrow.com) Avnet, (www.avnet.com) and Future Electronics (www.futureelectronics.com).

People who are unable to attend a live session in a city nearby may view National’s Analog University, which includes a library of archived online seminars, at www.national.com/analogu.

Note to Editors: To view a high-resolution downloadable photo, please go to http://www.national.com/analogseminar/peasephoto.html

About National Semiconductor
National Semiconductor is the premier analog company driving the information age. Combining real-world analog and state-of-the-art digital technology, the company is focused on analog-based semiconductor products, which include stand-alone devices and subsystems in the areas of power management, imaging, display drivers, audio, amplifiers and data conversion. The company targets key markets such as wireless, displays, PC and networking and a broad range of portable applications. With headquarters in Santa Clara, California, National reported sales of $1.67 billion for its most recent fiscal year. Additional company and product information is available on the World Wide Web at www.national.com